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How to create an email lead magnet nurturing sequence, create a brand story email campaign and more email tactics covered in our latest Growth Database. And they do all of this with Klaviyo (our longtime sponsor). All told, email makes up 30% of their revenue. In addition to the automated campaigns above, they also send out at least one weekly email. View Abandon Sequence - Any customer who has viewed a product without adding it to the cart is automatically sent an email to checkout. Year 2 just happens to be cotton gifts.Ħ. Anniversary Or Replenishment Sequence - Since they are in the wedding industry, these emails hit up repeat purchases for anniversary gifts. Win Back Sequence - If a customer has purchased once but hasn’t purchased within 60 days, they are automatically sent a coupon to come back and shop again.ĥ. We also solicit reviews, feedback, and other forms of social proof that we can use in our ads.Ĥ.
Post Purchase Sequence - This sequence cross sells related products to existing customers to get them to purchase again. Abandoned Cart Sequence - This sequence recovers lost sales from customers who abandon the checkout.ģ. Pre-Purchase Sequence - This sequence explains our brand story, what we sell, our value propositions and encourages customers to make their first purchase.Ģ. But I wanted to show you their 6 email autoresponders that we use for our store that make money on autopilot:ġ. Steve details many interesting aspects of the business such as dealing with suppliers, getting the first customers, etc. They sold like hotcakes! From there to a 7 figure business.
Ended up using maybe six or so and went to sell the rest on eBay. Why start selling handkerchiefs? For their wedding, they wanted to have nice ones, but because the manufacturer was from China they had to buy several hundreds of them. Bored, lifeless, and slogged through the same routine every single day. In each issue, we share the biggest business ideas that are working today, along with case studies of founders who are making millions every month.ħ figure business selling handkerchiefs and linens onlineĮven though Steve and Jennifer had six-figure salaries, their lives were stagnant and didn’t have any direction.
#BALSAMIQ FREE CHROME EXTENSION ARCHIVE#
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